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Goldsboro Area Hospital Prices

Cash and insurance-negotiated prices at hospitals in and around Goldsboro, NC. Part of all North Carolina hospital prices.

Pillar 1 · The BaseRate™ CompositeHow 1.00× Fair BaseRate Works: Raw price averages unfairly penalize hospitals in high-wage cities or trauma centers treating sicker patients. We adjust for local CMS hospital wage levels and patient complexity first. A 1.00× score means right at the fair price average, 0.85× means 15% cheaper than fair market, and 1.30× means 30% above fair market.Above Fair Market · Negotiate
1.32×vs. Fair Market Price
Position vs. 1.00× Fair Price+32% Above Fair Price 1.00× (center of the bar) is the U.S. fair price average after accounting for local hospital wages and patient complexity. Left of center (<1.00×) is below fair price; right of center (>1.00×) is above fair price.

Typical commercial prices here are +32% above the fair benchmark (1.32×) even after accounting for local nurse/doctor wages and patient complexity.

Pillar 2 · VeriRate™ Data TrustHow VeriRate™ (0–100) Works: Hospitals are legally required to publish machine-readable price files, but some bury fake $0.01 numbers or omit cash discounts. VeriRate audits each file across 5 checks (hover any badge below to see what it tests).86/100 · Verified
86/100Hover Any Check Below to See How Prices Were Audited
File Completeness90Provenance (File Completeness): Checks whether the hospital published a complete, up-to-date machine-readable price file with valid CPT and MS-DRG billing codes instead of leaving blanks.
Price Logic88Coherence (Price Logic): Checks whether the hospital’s numbers make basic sense — e.g., self-pay cash price is lower than gross list price, with no fake $0.01 or $999,999 placeholder numbers.
Peer Alignment86Concordance (Peer Alignment): Checks whether reported prices sit in a realistic range compared to Medicare and nearby hospitals rather than wild 100× unit errors.
Clean Billing83Regularity (Clean Billing): Checks whether rates are structured consistently across procedures without erratic statistical spikes or hidden unbundled facility fees.
Real Cash Discount84Cash Honesty (Real Cash Discount): Checks whether the hospital offers a genuine self-pay cash discount that beats or matches commercial insurance rates instead of billing full sticker price.
Pillar 3 · North Carolina Market & Best ValueSummarizes statewide hospital price coverage across North Carolina, the average commercial markup over federal Medicare rates, and the #1 best-value hospital in the state.1 Hospitals Mapped
Hospitals Priced1 in NCTotal hospitals in North Carolina with verified machine-readable price disclosures indexed in the Crystal.
Avg vs. Medicare1.4× MedicareAverage commercial insurance negotiated rate across North Carolina hospitals compared to what federal Medicare pays for the same procedure.
Best Value in NC1.32× FairLowest confounder-adjusted hospital in North Carolina: UNC Health Care Wayne (Goldsboro) at 1.32× fair market price.

Most affordable North Carolina hospital: UNC Health Care Wayne (Goldsboro) at 1.32× the fair price (1% below benchmark).

Behavioral Pricing FingerprintHigh-HHI Market Leverage

Consolidated System Premium Pricer

Operating in a concentrated regional market (CBSA HHI 9,165), UNC Health Care Wayne commands a 1.32× BaseRate commercial premium across insurers. Self-pay cash quotes, in-state peer hospitals, and freestanding outpatient facilities offer critical leverage against consolidated system pricing.

#46 of 69 in NC · 65th State Percentile#2,296 of 3,385 in U.S. · 67th National Percentile
Advantage

Where They're Good (Patient & Payer Edge)

  • Bottom-quartile procedures (Q25) price at 0.86× the peer BaseRate benchmark
  • Self-pay cash beats commercial insurance on 57% of shoppable procedures (99/100 Cash Honesty)
  • CMS clinical safety score (64/100 safety score) with 54% patient recommendation
  • IRS 501(c)(3) charity care provides free care up to 200% FPL and discounted care up to 400% FPL (27.6% AGB cap)
Watchout

Where You Can Get Burned (Markup Traps)

  • Outpatient surgery & OR suites carry a 2.8× markup over Medicare rates
  • Commercial insurance median sits at 1.29× Fair BaseRate (2.2× Medicare), so insured patients should always compare the self-pay cash price before paying.
  • Upper-quartile procedures (Q75 1.62×) jump +26% above the median procedure ratio (Q50 1.29×)
  • Consolidated metro market (HHI 9,165) limits in-network hospital competition (Highly Concentrated Monopoly (>2,500))
Front-Door ShoppableElective / Imaging
2.2× Medicare

Pre-scheduled outpatient procedures where patients can comparison-shop.

Back-Door Captive & ER0.73× Divergence
1.6× Medicare

Emergency, inpatient DRG, lab, and specialty drug lines billed after admission.

Quantile Tail Spread+26% Upper Tail
Q25 0.86× · Q50 1.29× · Q75 1.62×

Detects median-gaming when upper-quartile codes spike above the p50 median.

Select any lens to inspect department markups, federal cost accounting, or insurer discounts.
Department & Integrity Multiples (vs. CMS Medicare Cost Anchor) Green ≤1.3× · Teal 1.3–1.8× · Amber 1.8–2.5× · Rose >2.5×
Front-Door Shoppable CareFront-Door Shoppable
2.2× MedicareFair
Outpatient Surgery & ORBack-Door Captive
2.8× MedicareFair
Diagnostic Imaging (CT/MRI)Front-Door Shoppable
3.2× MedicareElevated
Back-Door Captive ER VisitsBack-Door Captive
3.2× MedicareElevated
Inpatient Lab & PathologyBack-Door Captive
3.6× MedicareElevated
Specialty & Infusion Drugs (J-Codes)Back-Door Captive
1.4× MedicareGood
Self-Pay Cash Honesty & 501(r)Integrity & Outcomes
57% Cash Edge · 99/100Good
CMS Clinical Safety & Star ValueIntegrity & Outcomes
3 CMS · 64/100Elevated

Hospitals in the Goldsboro area

Ranked by how their prices compare to the fair BaseRate — best value first. The × fair figure is geo-adjusted. Tap any hospital for its full price list.

Care-Setting Arbitrage, Bilateral SVD Insurer Leverage & Regional Alternatives

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Prices are sourced from each hospital's federally-required public price file, most recently published October 2026. The BaseRate is a modeled fair-price estimate — not a bill or quote. How we build these numbers →