CMS Price Transparency Data
X-ray, neck (cervical spine)
Facility: Rehabilitation Hospital of Wisconsin
Billing Code: 72040 (CPT)
The BaseRate · fair price medium confidence
A fair price for this
$102
about 1.1× the $89 Medicare rate · typically $43–$218
modeled estimate · not a bill or quote
Medicare pays $89 Fair price $102 Cash price $365 Hospital's list price $365
What each insurance company pays
Which insurers have negotiated a price with this hospital for this procedure — and which haven’t.
5 of 6 major insurers have a published price at this hospital
✓ UnitedHealthcare✓ Blue Cross Blue Shield✓ Aetna✓ Cigna✓ Humana Kaiser Permanente
Crossed out = this hospital hasn’t published a negotiated price for that insurer for this procedure. It doesn’t necessarily mean they aren’t accepted — ask your insurer.
| Insurance company | Price range | vs. Medicare |
|---|---|---|
| UnitedHealthcaremajor | $255 - $365 | 287% |
| Blue Cross Blue Shieldmajor | $365 | 411% |
| Aetnamajor | $285 - $365 | 321% |
| Cignamajor | $365 | 411% |
| Humanamajor | $365 | 411% |
| Medica | $252 | 283% |
| Molina | $365 | 411% |
| Quartz | $365 | 411% |
| Security Health Plan | $365 | 411% |
| WellCare | $365 | 411% |
| + 14 smaller / regional plans | $292 - $365 |
Government programs also on file: Medicare, Medicaid.
Excludes 9 rental-network / third-party entries (e.g. Multiplan, PHCS) — these are pricing networks, not insurers.
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Other Procedures at Rehabilitation Hospital of Wisconsin
Compare: X-ray, neck (cervical spine) at other WI hospitals
- Fort Memorial Hospital · Fort Atkinson $28
- Richland Hospital · Richland Center $31
- Tomah Memorial Hospital · Tomah $32
- Upland Hills Health · Dodgeville $37
- Unitypoint Health - Meriter · Madison $39
- Beloit Health System · Beloit $44
- The Monroe Clinic · Monroe $61
- Vernon Memorial Hospital · Viroqua $67
Insurance negotiated median for the same procedure, sorted lowest first.