CMS Price Transparency Data

Ultrasound, thyroid and neck

Facility: Black River Memorial Hospital

Billing Code: 76536 (CPT)

Factual Cost Summary (Answer Capsule)
  • CPT Billing Code: 76536
  • Insurance Median: $319
  • Cash Discount Price: $723
  • vs. Medicare Baseline: 2.99x Medicare
The contracted insurance negotiated median rate for a Ultrasound, thyroid and neck at Black River Memorial Hospital is $319. If you are paying out-of-pocket or uninsured, the self-pay cash discount rate is $723. Compared to the federal Medicare reimbursement reference rate of $106.81, this hospital’s rate is 2.99x the Medicare baseline. Located in 711 W Adams St, Black River Falls, WI.
Cash / Self-Pay
$723

Average discount available for prompt cash payment at this facility.

Insurance Median
$319

Median negotiated contract rate across all mapped commercial carriers.

Medicare Reference Rate
$106.81

Standard federal government reimbursement rate for this code.

Visual Cost Comparison vs. Medicare

Medicare Reference Baseline: $106.81 (100%)
Cash / Self-Pay: $723 (677%)
Insurance Median: $319 (299%)
Cash: $723 (677% of Medicare)
Ins. Median: $319 (299% of Medicare)

Understanding this gauge: We use the federal Medicare rate of $106.81 as the cost baseline. Rates below the baseline represent excellent value. In-network commercial rates commonly hover around 150% - 250% of Medicare, while rates exceeding 300% are elevated. Hover over the green and blue markers to view detailed calculations.

Elevated Commercial Rate Alert (Value-Gap)

The negotiated rate at this facility is 299% of the Medicare baseline (a markup of 199%). Patients with high-deductible plans or out-of-network benefits may face excessive out-of-pocket costs.

Out-of-Pocket Cost Estimator

Estimate whether it is more economical to use your insurance or pay the upfront self-pay cash rate.

Input your details and click calculate to compare out-of-pocket costs.

Commercial Insurance Negotiated Rates

Negotiated contract ranges established by major commercial carriers at this facility.

Carrier / Plan Group Contract Rate Range vs. Medicare Reference
Blue Cross Blue Shield $25 - $707 23%
Group Health Cooperative Of Eau Claire $25 - $779 23%
Humana $25 - $747 23%
My Choice Wisconsin, Inc. $25 - $410 23%
Quartz Health Solutions, Inc $25 - $731 23%
UnitedHealthcare $25 - $757 23%
Security Health Plan $27 - $750 25%
The Alliance $27 - $771 25%
Multiplan $82 - $795 77%
Corvel $201 - $490 188%
Triology Health Solutions $296 - $763 277%
Medica $307 - $750 287%
Association Benefits Solution $313 - $763 293%
Family Health Center Of Marshfield $313 - $763 293%
First Health Group Corporation $313 - $763 293%
Provider Network Of America $313 - $763 293%
Cigna $319 - $779 299%
Cofinity $319 - $779 299%
Coventry Health Care $319 - $779 299%
Custom Benefit Administrators $319 - $779 299%
Healthpartners, Inc. $319 - $779 299%
Wisconsin Physicians Service Insurance Corp $319 - $779 299%
Chorus $322 - $787 301%

Self-Pay Upfront Cash Action Plan

Insurance In-Network Protection Plan

Facility Profile & Credentials

  • Address: 711 W Adams St, Black River Falls, WI 54615
  • CMS Rating: No CMS Rating
  • Ownership Type: Voluntary non-profit - Private
  • Hospital Type: Critical Access Hospitals